Digital & Social

TASK:

As the broader brand campaign for the Current Account Switch Service only ran on TV we needed to target a younger audience, 18-24 year olds at places where we knew they'd be, so they were also aware of the benefits of switching bank accounts.

SOLUTION:

We created a series of 6" pre-rolls, Spotify and SnapChat ads using the trend of online magic that showed our audience all the freebies and financial benefits they could get by switching bank account.

Agency – Engine Creative/House 337