Digital

TASK:

Happy Meal is the largest toy maker in the world. With that comes a lot of plastic. We had to show how McDonald's was staying relevant and moving to being more sustainable by showing how they were moving away from toy's made with plastics.

SOLUTION:

We created a series of Smurf themed hacks for Happy Meal. Through five films we showed children and grown-ups just how easy it is to make games and toys with materials most households have lying around. Working towards a more sustainable future for Happy Meal.

Agency – TMS